Privacy Policy

This summary is for convenience only and is not legally binding. Please read the full Privacy Policy below for all details.
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What We Collect:
We collect business-related information such as your name, contact details, account info, and platform usage.

‍How We Use Your Data:
We use your data to provide, improve, and support AmpliFlow. We may also contact you about your account or send you marketing (you can opt out).

‍Data Sharing:
We only share your data with trusted service providers that help us run our service or if required by law. We do not sell your data.

‍AI Features:
If you enable optional AI features, your data may be shared with third-party AI providers (like OpenAI, Google, Mistral, Anthropic) according to their policies.

‍Cookies:
We use cookies for security, analytics, and improving your experience. Some cookies are essential for the platform to work.

‍Your Rights:
You can access, correct, or delete your data, and opt out of marketing at any time. Contact us for any requests or questions.

‍Security:
We use secure cloud infrastructure, but no system is 100% secure.

‍Retention & Changes:
We keep your data as long as needed for the service or by law.

We may update this policy—check back for changes. For full details, please read the complete Privacy Policy below.

Privacy Policy

Last updated: 2025-04-29 14:47

This Privacy Policy is incorporated by reference into, and forms a part of, our Terms of Service. By using our Services, you agree to be bound by this Privacy Policy and our Terms of Service. In the event of any conflict between this Privacy Policy and the Terms of Service, the Terms of Service shall prevail to the extent permitted by applicable law.

Who We Are

Cognit Consulting AB
Swedish corporation ID: 559010-4021
Varholmsgatan 2a, 414 74 Göteborg, Sweden
info@ampliflow.se

What Data We Collect

We collect business-related information that you or your company provide to us when using AmpliFlow, including:

  • Name, email, phone, company name, and job title
  • Login/account credentials
  • Usage data (e.g., logs, activity and actions within the platform)
  • Communications with us (e.g., support requests)
  • Marketing preferences

We may also collect data automatically via cookies or analytics tools (see the "Cookies and Tracking Technologies" section below).

Additional data collection may occur when you:

  • Register online or place an order for our products or services
  • Complete surveys or provide feedback (including via message boards or email)
  • Enter or upload data into your AmpliFlow account
  • Use or view our website or the SaaS application, which may result in information being gathered through cookies or log data

Cognit Consulting AB will process personal data only as documented in the Terms of Service, this DPA, and as otherwise required by law. Cognit Consulting AB is not obliged to accept or act on individual instructions from customers outside of the scope of these agreements.

Log Data

When you use our Service, we automatically collect certain technical and usage information (“Log Data”). This may include:

  • Your computer’s IP address
  • Browser type and version
  • Pages visited on our Service
  • Time and date of your visit
  • Time spent on those pages
  • Other usage statistics

We log platform usage with Microsoft Azure Application Insights, Sentry.io and Pendo.

Cookies and Tracking Technologies

Cookies are small data files stored on your device. We use cookies and similar technologies to:

  • Remember your preferences
  • Analyze usage patterns
  • Support authentication and security
  • Improve our website and platform experience

On www.ampliflow.com (our website):
You can accept or refuse non-essential cookies and be notified when a cookie is being set. Refusing cookies may affect your website experience. Most web browsers allow you to control cookie settings through their preferences. Essential cookies necessary for core website functions may still be set.

On the AmpliFlow SaaS application:
Cookies are strictly necessary for the core platform to function (for example, for authentication and essential security). You cannot refuse these necessary cookies in the SaaS application. If you do not wish to accept these cookies, please discontinue use of the SaaS application.

Types of cookies and tracking used:

  • Essential cookies: Required for authentication, security, and core platform functionality
  • Analytics cookies: Used for usage analytics and improvement (e.g., Microsoft Azure Application Insights, Pendo, Microsoft Clarity, Google Analytics)
  • Marketing cookies: Used for newsletters and marketing communications if you have opted in (e.g., MailerLite)

How to manage cookies:
For the website, you may adjust your browser settings to refuse or delete cookies. For the SaaS application, cookies are necessary and cannot be refused.

How We Use Your Data

We use your personal data to:

  • Provide, manage, and improve the AmpliFlow Service
  • Communicate with you about your account, billing, and support
  • Send marketing communications about our products and services (you can opt out at any time)
  • Comply with legal obligations

We do not sell your personal data.

Legal Basis for Processing (GDPR)

We process your data based on:

  • Contract (providing our service to you or your company)
  • Legitimate interest (improving and securing our service, marketing to business contacts)
  • Legal obligations

Data Storage and Transfers

Your data is securely stored on Microsoft Azure cloud infrastructure. Data may be stored or processed in any Azure region globally although today we only store data in the West Europe region. We rely on Microsoft for security and compliance. By using our Service, you consent to these transfers. If we transfer data outside the EU/EEA, we ensure appropriate safeguards such as Standard Contractual Clauses or rely on adequacy decisions, in line with GDPR requirements.

Data Sharing

We only share potentially sensitive data with service providers who support our platform.

For the website www.ampliflow.com:

  • Pendo: Usage analytics to help us improve the service
  • Microsoft Clarity: Webpage insights and visitor interaction analytics
  • Google Analytics & Ads: Website analytics, marketing
  • HubSpot: Lead management, form tracking, chat, and customer relationship management
  • MailerLite: Email newsletters and marketing communication

For the SaaS product AmpliFlow:

  • Microsoft Azure: Hosting, security, and log data (via Application Insights)
  • Pendo: Usage analytics to help us improve the service
  • Sendgrid: Email delivery service

Optional AI and cloud processors:
If you, as a customer, actively opt in to use advanced AI features or integrations, your data may be processed by:

  • OpenAI, LLC
  • Google LLC (Cloud and AI services)
  • Mistral AI
  • Anthropic PBC
  • Additional AI or cloud vendors as specified at the time of opt-in

Authorities:
We may share information with authorities if required by law.

Third-Party Links

Our Service may contain links to third-party websites. We are not responsible for the content or privacy practices of these sites. Please review their privacy policies before providing any personal information.

Security

We use commercially acceptable means to protect your personal information, but no internet or electronic storage method is 100% secure. We cannot guarantee absolute security.

Children’s Privacy

Our Services are not directed at children under 13. We do not knowingly collect personal information from children under 13. If we learn a child has provided us with personal data, we will delete it promptly. If you are a parent or guardian and believe your child has provided us with personal data, please contact us.

Your Rights

You or your business representatives have the right to:

  • Access your personal data
  • Correct your personal data
  • Request deletion of personal data (subject to legal requirements)
  • Restrict or object to processing of your personal data (in certain cases)
  • Request transfer of your personal data (data portability)
  • Opt out of marketing at any time

To exercise any of these rights, email us at info@ampliflow.se. We will respond within one month.

Data Retention

We retain your data as long as you use our Service or as required by law. If you request deletion, we will remove your data within 90 days unless otherwise required.

Changes

We may update this policy. Changes take effect when posted here. The date of the latest update is shown at the top of this page.

Contact

Email: info@ampliflow.se
Phone: +46 736 609074

If you have questions or concerns about this policy or your data, please contact us at the details above.

Privacy Policy

Cognit Consulting AB with the Swedish corporation ID 559010-4021 operates the ampliflow.com SaaS application, which provides the SERVICE.

This page is used to inform website visitors regarding our policies with the collection, use, and disclosure of Personal Information if anyone decided to use our Service or the AmpliFlow website.

If you choose to use our Service, then you agree to the collection and use of information in relation with this policy.

The Personal Information that we collect are used for providing and improving the Service. We will not use or share your information with anyone except as described in this Privacy Policy.

Information Collection and Use
For a better experience while using our Service, we may require you to provide us with certain personally identifiable information, including but not limited to your name, phone number, and postal address.
The information that we collect will be used to contact you with marketing offers, provide support or identify you.

How do we collect your data?
You directly provide Our Company with most of the data we collect.
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We collect data and process data when you:
• Register online or place an order for any of our products or services.
• Voluntarily complete a customer survey or provide feedback on any of our message boards or via email.
• Use or view our website via your browser’s cookies.
• Enter data into your AmpliFlow account.

Log Data
We want to inform you that whenever you visit our Service, we collect information that your browser sends to us that is called Log Data. This Log Data may include information such as your computer’s Internet Protocol ("IP") address, browser version, pages of our Service that you visit, the time and date of your visit, the time spent on those pages, and other statistics.

Cookies

Cookies are files with small amount of data that is commonly used an anonymous unique identifier. These are sent to your browser from the website that you visit and are stored on your computer’s hard drive.
Our website uses these "cookies" to collection information and to improve our Service.
You have the option to either accept or refuse these cookies, and know when a cookie is being sent to your computer. If you choose to refuse our cookies, you may not be able to use some portions of our Service.
Read our full cookie policy here: https://www.ampliflow.com/cookies

Service Providers
We may employ third-party companies and individuals due to the following reasons:
• To facilitate our Service;
• To provide the Service on our behalf;
• To perform Service-related services; or
• To assist us in analyzing how our Service is used.

We want to inform our Service users that these, amongst other, third parties have access to your Personal Information. The reason is to perform the tasks assigned to them on our behalf. However, they are obligated not to disclose or use the information for any other purpose.

• Google Analytics, Ads, Optimize, Tag Manager for website analytics and correlation of AD data
• Microsoft Clarity for website analytics
• Tawk.to for communicating with visitors and users
• HubSpot for website analytics and lead processing and storage
• Pendo Inc for user analytics that helps us improve the service over time

Marketing
Our Company would like to send you information about products and services of ours that we think you might like, as well as those of our partner companies. To do this we use email subscription sevice providers.
• MailChimp
• HubSpot

If you have agreed to receive marketing, you may always opt out at a later date.You have the right at any time to stop Our Company from contacting you for marketing purposes or giving your data to other members of the Our Company Group.

If you no longer wish to be contacted for marketing purposes, please click here.

Security
We value your trust in providing us your Personal Information, thus we are striving to use commercially acceptable means of protecting it. But remember that no method of transmission over the internet, or method of electronic storage is 100% secure and reliable, and we cannot guarantee its absolute security.

Links to Other Sites
Our Service may contain links to other sites. If you click on a third-party link, you will be directed to that site. Note that these external sites are not operated by us. Therefore, we strongly advise you to review the Privacy Policy of these websites. We have no control over, and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Children's Privacy
Our Services do not address anyone under the age of 13. We do not knowingly collect personal identifiable information from children under 13. In the case we discover that a child under 13 has provided us with personal information, we immediately delete this from our servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us so that we will be able to do necessary actions.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. Thus, we advise you to review this page periodically for any changes. We will notify you of any changes by posting the new Privacy Policy on this page. These changes are effective immediately, after they are posted on this page.
Our Company keeps its privacy policy under regular review and places any updates on this web page. This privacy policy was last updated on 19 October 2022.

How do we store your data?

Our Company securely stores your data in Microsoft Azures global cloud. Our Company will keep your data for the entire period you have an active AmpliFlow account. Once you request a deletion of your account, we will delete your data within 90 days.

What are your data protection rights?

Our Company would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access – You have the right to request Our Company for copies of your personal data. We may charge you a small fee for this service.
The right to rectification – You have the right to request that Our Company correct any information you believe is inaccurate. You also have the right to request Our Company to complete the information you believe is incomplete.
The right to erasure – You have the right to request that Our Company erase your personal data, under certain conditions.
The right to restrict processing – You have the right to request that Our Company restrict the processing of your personal data, under certain conditions.
The right to object to processing – You have the right to object to Our Company’s processing of your personal data, under certain conditions.
The right to data portability – You have the right to request that Our Company transfer the data that we have collected to another organization, or directly to you, under certain conditions.

Contact us
If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us
Call us at: +46 73 660 90 74
Or write to us: info@cognit.se